Is your website ready for an update?

As I go through the process of re-designing the Bauerhaus Design website, I got to thinking: what are the signs that you need a new …

The 6 different wine consumers

Who is your target market? Often when I ask clients that question, they reply with “All wine drinkers.” The problem with that thought process is …

6 tips for better email marketing

When designing a website for clients, one of the things we discuss is the importance of email marketing. Email marketing is not just sending your …

5 reasons your winery should have eCommerce

With more than 50% of people owning smartphones and shopping online being second nature, eCommerce is becoming more and more important to winery growth. People …

Part 2: How to be number 1 on Google with SEO

Let’s face it, just the term SEO, or Search Engine Optimization, seems daunting or almost mystical. Follow along as we go through a 9 point …

Part 1: How to be number 1 on Google

In order to show up at the top of Google search, you must BE REAL. There are no quick tricks that will last when it …

How to create your wine brand story

For almost all of human history we communicated in the oral tradition. Stories were passed down from generation to generation for thousands of years before …

How to target women with wine label design

According to The Beverage Information Group, women accounted for 58.1 percent of wine buyers in 2011. So, how come most wines are create by and …

4 Wine Marketing Trends for 2013

What’s on your wine marketing list for 2013? Here are 4 trends that will help your wine business increase sales in 2013. How do …

How to brand your winery

Having an easily recognizable brand will help you stay in the forefront of your customers mind. Bauerhaus Design believes every winery has a unique …

Web design for women

Women like to partner and support other women business owners. Web design is no different. As a female business owner, I understand you have a …

What does your label say about your wine?

A wine label should communicate your brand, your uniqueness and increase the perceived value of your wine. A wine label is your biggest …

4 ways to get more customers

In order to grow, every business needs new customers. Instead of looking for the get rich quick schemes, here are four ways your company can …

What makes a good brochure design?

Is your brochure design up to par with your industry? Does your brochure design make you look like a professional? Does your brochure say …

Sell More Wine

Tired of placing an ad and not seeing results? Take our seven week email course and learn how to take your wine business …

What makes a good logo?

Logo design is not just about making an identity that is visually appealing, but it also needs to be easily recognizable, scalable, readable, memorable, work …