People often ask me how their business can be number one on Google. But the truth is, you need people who love you first in order to show up on the first page of search results.
When I answer this question for my clients I usually start with – does your website show and tell how your brand is unique?
The first step towards this goal should always be to drill down to your brand position and then build your website content – messaging, images and SEO (search engine optimization) – around it.
Website technology is moving so fast that many experts (this one included) suggest updating your site every 3-5 years. It is a big ticket item, but if you don’t do it, you risk getting penalized by Google’s search engine for not being mobile friendly (among other things!).
Two clients that recently decided to take action are Grafton Winery and Another Mother Runner. Check out how we upgraded both of these sites to improve mobile responsiveness, and allow more room for eye-catching photos.
When is the last time you updated YOUR website?
If you don’t want to worry about keeping your site up to date or protecting it from hackers, we provide several different levels of monthly website maintenance support. This service includes essential WordPress updates and daily offsite backups, plus flex hours to add new content to your website.
Need help creating an unforgettable website?
As a full service branding and marketing agency, we provide a variety of services to help you build relationships with customers and sell more online. Contact us to discuss your needs and we’ll provide a free estimate customized specifically for your winery.