Bauerhaus Design Inc. – building brands for small businesses » promotion

Marketing, web design & Facebook

Rebecca Bauer Ritz — Sat, 21 Jan 2012 19:34:22 +0000

One of our favorite types of clients are artists, so we were happy to start working with jewelry designer Jamie Cassavoy this past year. First, we provided Cassavoy and Company with a marketing plan to help reach her sales goals. We also created an online virtual trunk show for Black Friday and the below projects.

Web design work:

After talking to Jamie about her website, we found she loved her e-commerce platform, Volusion, but wanted several design changes. No, problem we can do that. We sent several design ideas over to the owner, she approved one of the design choices and we in turn, programmed the new look.

Here is the old look:

Here is the new look:

The major change was the header and sidebar design. This re-design allowed us to be able to switch out special marketing messages at the top of her site and in the sidebar. We also switched her email sign-up, so the customer would stay on the same page the entire time.

Facebook:

We have also been busy working with Cassavoy and Company on growing her Facebook presence. When we first talked with the owner their facebook page only had about 50 followers. We grew that page to have almost 300 fans through Facebook ads, a Facebook giveaway contest, and a Welcome page that shows a discount once “liked.” Below is a screenshot of the discount promotion.

Impex Beverages brochure

Rebecca Bauer Ritz — Wed, 04 Jan 2012 02:45:01 +0000

Impex Beverages, an exporter and importer of fine whiskies and spirits, contacted Bauerhaus Design to create a 13 page brochure for a trade show they were attending overseas. Their goal was to look professional enough to gain more big whiskey clients. They had product photos, but for the cover and headers we bought stock photography.

Samples of four inside pages:

SBTV.com Online Contest

Rebecca Bauer Ritz — Thu, 21 Jan 2010 19:54:41 +0000

I worked with SBTV to develop a special online promotion for entrepreneurs. I created both the design of the banner ad and the graphic for the sign-up web page:

Wifi collateral

Rebecca Bauer Ritz — Thu, 21 Jan 2010 17:53:55 +0000

This project was done while working at Propaganda in St. Louis. The client was the Tavern restaurant chain, located in the Dallas, Texas greater area. They needed an awareness promotion for their Free Wifi. Pieces included: poster, coasters, and business card.