After an unusual year, we head into a new one. Consumer habits have changed, and so in some ways, marketing has changed.
Are you ready to welcome in the new year with confidence in your approach? Here are six direct-to-consumer marketing trends to try out in your strategy in 2021.
1. Tell your brand
Continue reading…
Marketing wine to Millennials
Relying on current sales and current customers is a recipe for fizzling out. Your business can’t just be profitable. It’s also got to be sustainable.
One of the biggest challenges for winery owners right now is knowing how to market to the next generations. So many wineries rel
Continue reading…
Continue reading…
3 Golden Rules to Grow Your Email List
“I don’t want to annoy people.” “It’s so corporate!” “Too pushy.”
Sound like something you’ve said about why you’re not emailing your customers? Push these myths out of your mind, because they’re just not true.
When visitors come into your tasting room, you get to have
Continue reading…
Continue reading…