Blog

The Olympics Wrap Up: Wine Marketing Lessons From the Games

The Olympics have come to a close, and while we’re sad to see them go, they leave behind a treasure trove of memories and – believe it or not – valuable lessons for the wine industry! Celebrating the Games: A Fan’s Perspective At our household, we were glued to the action, especially loved the world …

Unlocking Growth: Key Takeaways from the 2024 D2C Wine Survey

In June, Silicon Valley Bank, released their annual Direct-to-Consumer Wine Survey Report. Have you watched the video or read the report? If not, head over to their website. This year the report was more uplifting than years past. Winery visitation is on an upward trend. Wineries selling wine at a premium price – $30 – …

Mathany Family Vineyards Logo, Label, and Website Design

In 2022 we worked with Mathany Family Vineyards – Wine grown with love and trusted by nature. They are located in Missouri at The Lake of the Ozarks– or Dragon Lake as some call it. Mathany went through the Bauerhaus Brand Map process first, then we designed their logo and labels. We wrote their strategic …

Tarbell’s Cha Cha Mouche Wine Website + Wine Shipper Box Design

We worked with Tarbell’s Cha Cha Mouche this past year to create a website to promote their wine club, plus design wine shipper boxes. They do not sell individual wines or have a tasting room – they are only one wine club. We worked with them first on the Bauerhaus Brand Map, where we defined …

Four Bridges Wine Logo & Wine Label design

Bauerhaus Design created the Four Bridges Wine Label design. Four Bridges is owned by Tim Bridges and the name was inspired by his four kids. The bridge is inspired by the Golden Gate Bridge. I hand painted this bridge with brush and ink to give it a simple unforgettable eye catching design. The perceived value …

Does your Wine Association Have a Month Dedicated to Wine?

Every wine region should be promoting a month dedicated to their wine! This helps the state or region as a whole build awareness as a unified brand. It helps educate wine consumers on the grape varietals you focus on, type of wine, what your region looks like, and how you are different. This is the …