Train Like a Mother ClubRunning, like wine, is another passion of mine and I have been recommending the podcast, Another Mother Runner, to friends for years. While listening to their podcast on my long runs, I first heard they were going to start offering training plans for half marathons. I signed up and loved the #BAMR community. So inspiring! While on a long run, I came up with the idea of how the Train Like A Mother Club could be better and a separate website (my best ideas are always on my runs!). I approached the owners, Dimity and Sarah, with my idea and after a few Skype calls and a proposal, I designed and developed the Train Like a Mother Club website. Train Like a Mother Club is an amazing support system for moms who like to run. Whether you’re training for a 5k or a marathon, this website offers flexible training plans, resources, and a community to help you reach your goals.
“Becca is the ultimate professional: prompt, hard-working, responsive, and creative. Loved her energy and process, and executed our vision perfectly.” – Dimity McDowell Davis
Home Sales page
The first piece of this project was designing a home sales page. Scroll to the bottom for the final design that was chosen out of three presented. This is where we highlighted all of the fabulous benefits of the Train Like a Mother Club. This page is long, but research tells us that users are now used to scrolling and swiping down a web page. To see the live website go here.
Individual challenge pages
Each challenge, whether it is the Half marathon or 5k training program, also includes custom developed code so each participant can pick the wave date of their race. Once they sign up it automatically syncs with Mailchimp and triggers automatic weekly emails to each participant.
Online course design
Once the participant logs in, each challenge shows a different sidebar based on the type of program. This is where users can access the online course training materials, join the private Facebook group and access videos.
Another Mother Runner has merchandise that goes along with each challenge, so we we set up the website to cross sell and upsell matching products. Plus, we built a merchandise store so any user can also purchase items separately.
Mother Runner Map
Mother Runner’s sometimes run alone and sometimes want to meet up with another #BAMR, so we create the Mother Runner Map. Each user at checkout has the choice to be included on the map. When you see an address near you, you can trigger an email to introduce yourself to #BAMR’s near you.
This site was built on WordPress WooCommerce, so we could customize many of the pieces of this website together. We have separate shipping for U.S. and for international along with credit card checkout.
To see full screen initial designs, please scroll to the bottom.
Mother Runner Store
What do our clients say?Here is what Sarah Bowen Shea from Another Mother Runner has to say:
Becca is the consummate professional and a delight to work with! My business partner and I are not “fluent” in the tech world, by any means, and Becca always spoke to us in easy-to-understand, respectful terms and tones. She brought savvy consideration to design options as well as functionality, keeping our brand’s tone and client base top of mind. Now that our beautiful e-commerce site is live, Becca is always prompt in answering questions and helping me navigate the site’s dashboard. Her gracious, thoughtful attitude has made what could be a rocky transition be smooth. I can’t recommend Becca and her work highly enough! Thank you, dear Becca. Your gracious, thoughtful attitude in this process is most welcome. I honestly can’t emphasize that enough to you. I’m so sincerely grateful.